The Area Foundation is proud to partner with the Center for Professional Excellence at the University of Texas at San Antonio’s Alvarez College of Business to offer a hybrid program specifically designed to provide nonprofit organizations with critical insights, strategies and tools across analytical topics. These include data analytics, data visualization, AI for nonprofits, and innovative processes. This program builds data management skills that enable your nonprofit to stand out in a crowded field.
Who should attend? Nonprofit professionals at all levels – CEOs, program directors, fundraisers and others who want to understand how to use data to make data-informed decisions, data analytics, data visualization and learn how to leverage AI. The program is geared at those with minimal technical or data management experience.
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Under the direction of distinguished UTSA faculty, participants in this 15-hour program will:
Why Participate in this Program?
Sessions emphasize practical application.
Group approach encourages peer learning.
Digital certificate from UTSA and digital badge awarded upon completion.
CEUs available to those in need of continuing education units.
$1,200 – Payment plan available.
Funding support may be available. Contact: learning@saafdn.org
This program is specifically designed for nonprofit professionals with minimal technical backgrounds. However, participants will use some platforms that require a functional understanding of Excel. Additionally, it’s recommended to have two computer screens available—one for watching the faculty presenter and another for practicing the techniques.
While this program is tailored for individuals without a technical background, it is open to IT professionals who wish to build their data management skills.
With rapid technological advancements and the increasing pace of change across the industry, nonprofit leaders must acquire essential technical skills to position their organizations for future success. Nonprofits face growing competition for limited resources, and managing and analyzing data is crucial. These skills help quantify the organization’s impact on the community, share its story with constituents, allocate resources effectively, and assess progress toward organizational goals. Data-driven decision-making also enables nonprofits to make informed course corrections when needed.
Participants must attend and actively engage in at least four out of five classes. While attendance in all sessions is encouraged to maximize learning, make-up sessions are not available, and sessions are not recorded. This is a non-academic certificate.
A digital badge is an easily shareable representation of your professional development accomplishments. You can showcase it on social media, in your email signature, and with current or prospective employers.
Participants must request CEUs. The program is equivalent to 1.5 CEUs from UTSA. It’s recommended to contact your professional association’s governance board in advance to confirm if these CEUs meet the requirements for maintaining your licensure or professional certification.
Participants register by paying half the fee upfront via credit card. The remaining half will be charged to the same credit card automatically after 30 days. A $25 administrative fee applies to this service. The payment plan is only available for a limited time.
Miro is an online workspace for innovation, resembling traditional meeting room whiteboards. It’s a visual collaboration tool designed to enhance creativity and teamwork.
Sue Hum is Professor of English at the University of Texas at San Antonio. She specializes in digital literacy, visual rhetoric, and writing enriched curricula. She is co-principal investigator of over $1,800,000 in funded projects from the National Science Foundation, the United States Department of Agriculture, and the Burroughs Wellcome Fund. She is author of Persuading with Numbers: A Primer for Engaging Quantitative Information, (Kona, 2017) and co-editor of Open Words: Access and English Studies.
Jihye Jung is an Assistant Professor of Marketing at the Carlos Alvarez College of Business at the University of Texas at San Antonio (UTSA). She received her Ph.D. in marketing from the Jones Graduate School of Business at Rice University, her MBA from the KDI School of Public Policy and Management, and her BA from Yonsei University, Korea.
Her research focuses on consumer preferences and choices across various domains, including education, financial decisions, and online platforms. She is particularly interested in how ideological and cultural differences, as well as social influence, shape consumer behavior. Her work has been published in leading academic journals such as the Journal of Marketing Research, Journal of Marketing, Journal of the Academy of Marketing Science, and Journal of Retailing.
At UTSA. Jihye has taught marketing research for six years. Her teaching excellence has been recognized with the College of Business Dean’s Faculty Teaching Excellence Award for Tenure Track Faculty. She has also received the Dean’s Research Excellence Award for Tenure Track Faculty.
Before transitioning to academia, Jihye spent ten years as a business consultant and marketing researcher at the LG Economic Research Institute. During this time, she led corporate-wide consumer satisfaction projects and developed strategic business plans for both consumer and B2B products across various industries.
Dr. Laural Logan-Fain is a visionary leader, dedicated facilitator, and strategic coach with a passion for aligning business objectives with people-centric solutions. Her journey has been guided by empathy, an unwavering commitment to results, and a love for exploring new places and cultures.
For over two decades, Dr. Logan-Fain has been transforming organizational cultures by amplifying individual stories, fostering empathy, and driving engagement. She believes in the power of connection and understanding, which has been a cornerstone of her work in creating and implementing programs that build cohesive teams and cultivate leadership from within. Her goal is to empower leaders to transform and succeed, turning challenges into opportunities for growth.
Currently, she serves as the Vice President of Talent Management for the Ladies Professional Golf Association (LPGA), where she oversees the People Business Partnership, Payroll, and Benefits. She also proudly works as a Leadership Consultant and Facilitator at The University of Texas at San Antonio’s Center for Professional Excellence in the Alvarez College of Business.
Before joining the LPGA, she spent over a decade with the San Antonio Spurs Basketball (Spurs Sports & Entertainment), culminating in her role as Associate Vice President of People Business Partnership. In 2014, she launched the Spurs’ corporate university, transforming it into a thriving, community-serving, and revenue-generating program that continues to flourish. Her ability to deliver results while staying grounded in empathy sets her apart.
Her academic journey includes earning a PhD in Educational Administration with a specialization from the University of Oklahoma, co-authoring two books and numerous articles, and teaching at esteemed institutions like Southwestern Oklahoma State University, Our Lady of the Lake University, the University of Houston-Victoria, and the University of Texas at San Antonio. These experiences highlight her commitment to education, leadership, and mentorship.
In 2024, she founded Kintsugi Consulting, driven by a desire to help leaders transform their journeys. Inspired by her love for travel and exploration, she brings a global perspective to her work, helping leaders embrace their flaws, learn from their experiences, and emerge stronger.
When not working, Dr. Logan-Fain loves to travel and explore with her family. She and her husband enjoy spending time with their son Joseph, a big-hearted teenager, and their sassy rescue dog, CottonBall. Whether they’re discovering new destinations or enjoying a quiet evening at home, her family is my constant source of inspiration and joy.
Dr. Ashwin Malshe is an associate professor of marketing in the Department of Marketing at the University of Texas at San Antonio. He joined the UTSA faculty in 2016 after serving as an assistant professor at ESSEC Business School, Paris‐ Singapore for 5 years. Dr. Malshe has research interests in social media marketing, marketing‐finance interface and consumer behavior. In particular, his research focuses on measuring the impact of marketing strategy in the financial markets. He is a core faculty member for the M.S. in Data Analytics program at the Alvarez College of Business.
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