New public awareness campaign shows all of us can help older adults thrive at home

The the San Antonio Area Foundation is launching a new public awareness campaign as part of its advocacy work on behalf of older adults, focused on the concept of “aging in place.”

In recognition of National Aging in Place Week, the Area Foundation’s Successful Aging and Living in San Antonio (SALSA) program is offering the community an invitation to learn about how we can all help older adults continue living and thriving at home.

The presentation, Aging in Place: Everyone is Doing It, is led by Jane Paccione, the Area Foundation’s Managing Director of Collective Impact who oversees SALSA, which brings together more than 40 community nonprofits whose work includes serving older adults.

 “One of our main goals at SALSA is to educate individuals, businesses and organizations on the concept and significance of aging in place,” said Paccione. “Getting older doesn’t mean being unable to lead a happy, independent life.”

Paccione and SALSA members are already reaching out to community organizations to schedule one-hour presentations and they’re also ready to take additional requests. The program can be done either in-person or virtually. Please contact Paccione at (210) 225-2243 or at for more information.

The presentation focuses on the roles of access to reliable transportation, leading an active and healthy lifestyle and technological advances in playing a part for older adults to successfully age in place, particularly in a lingering pandemic environment.

“The events over the last year have forced us all to think about thriving in place as opposed to just surviving in place,” said Tara Ballman, Director of Programming at the National Aging in Place Council. “This makes for Aging in Place more essential than ever. Older adults and their families need to be aware of all the in-home and mobile services available to them, as well as how and when to access them.”